We run from those promises and covenants that humans have made to each other for thousands of years because they frighten us to death. Many today fear such commitment-based social institutions because self now takes precedence over commitment. As the worldview of hyperconsumerism has taken hold of our imaginations, everything has become shopping. We must not become entangled in commitments, because they could limit our options on finding something better. This constant search for something better means that the supershoppers of hyperconsumerism are still waiting for a better deal after the mall has closed and then are forced to return home empty-handed. Or we find ourselves always on the move, searching for a home that shifts and shimmies over the horizon. We keep up this restlessness as our fears of not being stimulated take over.
The key to life, we are told, is to keep holding out for that perfect bargain. But the less we commit, the more we become passive. We never make a move; instead, we simply stand and watch life go by. Our fear of commitment has turned us into passive consumers.”
(from the Blog of Mark Sayers)
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